Interview

How did you end up in voice?

I first learned about voice intelligence some 5 years ago and was intrigued by its potential from minute one. When everybody started building "chatty bots" I thought about concepts like "talk to your product" or "talk to your data". Three years ago we had our first use cases in place and from then on it was just simply amazing. I firmly believe in voice being "our" best UX/UI to explore context in almost each environment and keep going to be at the forefront of innovation.

What's your struggle or moment of joy with voice?

Mostly I struggle with companies that focus more on anxiety (data residency) than on the huge opportunities provided by voice intelligence. It's easier to recall a real moment of "goosebumps" when we presented the concept of "talk to your data" to a huge logistic company. They provided us with 6-months of data from one of their depots and asked us to create a POC on that base. Goal was, to contextualise data for the C-levels. The moment of truth happened in a live presentation, when our voice intelligence connected brought deep yet unknown information to the management board. It showed strengths and weaknesses mercilessly, giving advice how to improve their reports and processes. Importantly, it dismantled some reports that tried to cover some underlying problems. "Reason with your data" was born. From then on, we had easy access to the sector, simply by the word-of-mouth of our initial client.

Where do you think voice is going?

In voice intelligence, we aim to support people rather than replace them. I think, that this is the way to go, giving humans a better understanding of the data their companies produce. Out of quantity, voice can provide the understanding you need to make better decisions and to let voice intelligence improve as a result. A specific trend I see, is voice being a central function of knowledge being transferred from one human to another. Companies lose so much valuable knowledge (tacit knowledge) that stays in the minds of people without any chance to seeing daylight. Well coded voices could trigger subconsciousness better than any written report - and that's it.