Voice AI Day is baaaaack! 🎙️ 10 cities, 10 Dec
    Kulissa

    Kulissa

    Vertical
    Sales
    Training

    Voice sales practice: reps call AI buyers built from their playbook while Maya coaches live.

    Founded 2026Zurich, SwitzerlandLinkedIn
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    About Kulissa

    Kulissa: Voice practice calls for sales teams, coached live

    Kulissa lets salespeople rehearse real calls out loud with virtual customers built from their own company's playbook, before a real customer hears them. Maya, the AI coach inside Kulissa, listens during the call, stops the rep when it matters, shows a better way and lets them try again, while managers see who is ready.

    Key Features

    • Live voice role-play: Reps talk to AI buyers by voice in the browser, with interruptions, changes in temperature and pushback instead of a polite chat window.
    • Coach mode with Maya: Maya steps in mid-call, points out what to fix and lets the rep replay the moment straight away.
    • Buyers from your playbook: Teams send their playbook, product sheets, objections and a few good calls, and Kulissa turns them into practice calls with their own words, pricing and objections.
    • Transcript-quoted scoring: Every practice call is transcribed and scored against the team's own methodology, and each score quotes the part of the call it came from.
    • Manager workspace: Team readiness, pass rate, practice per week and a "coach next" list show which reps need attention.
    • Private practice: Practice stays private and reps share calls only when they choose to.
    • First-round interviews: Applicants face the same structured questions and AI buyers, and are scored on communication, empathy, adaptability, product understanding and sales skill.
    • Four languages: Practice calls run in English, French, German and Spanish.
    • Nothing to install: A browser and a microphone are enough to start a practice call.

    Use Cases

    • Sales hiring: Screening SDR and BDR applicants against the same buyer and handing hiring managers a ranked shortlist with evidence.
    • Onboarding: Letting new hires practice cold calls, discovery and objections before their first real call.
    • Continuous training: Rehearsing renewals and hard objections before live pipeline conversations.
    • Field sales teams: Practicing the calls that solar and battery, insurance, and recruiting and HR teams face every day.

    Pricing

    Anyone can try a free three-minute practice call with Maya on the website. Team pricing depends on team size, usage and languages, and starts with a pilot for one team.

    Getting Started

    Kulissa is a voice-first rehearsal space for sales teams, combining realistic AI buyers built from a company's own material with a live coach and evidence-based scores for managers.

    Fernando Leyra

    Fernando Leyra

    Co-Founder & CEO

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    Sergey Novikov

    Sergey Novikov

    Co-Founder & CTO

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    Yanik Almer

    Yanik Almer

    Co-Founder & CPO

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    Enes Sarituc

    Enes Sarituc

    Co-Founder & CRO

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